Cruelty Free Shopping Guide

Feature Article: Cosmetics Safety Testing Today

To know how best to end animal testing, we must understand when and why it's done. Much progress has been made in ending animal testing, but animals are still dying in the name of innovative ingredients. More... Cosmetics Testing Today

Actions to Help End Animal Testing

3 Easy Actions to Help End Animal Testing These simple actions will add up to big change if we all do them.

Best Cruelty Free Mascaras

Best Cruelty-Free Mascaras! MUA Yisell's top choices for cruelty-free mascaras overall & by category: lengthening, volumizing, drama & staying power.

Cruelty-Free Gift Ideas

Cruelty-Free Gifts for Everyone Gifts on everyone's wish list.

Switch to Cruelty-Free Makeup for Cheap

Switch Your Makeup to Cruelty Free for $29 or Less Foundation, blush, shadows, mascara, lipstick $29 or less total!

Cruelty-Free Men's Brands

10 Men's Care Brands That Are Cruelty Free These have a good product selection specifically for men.

Cruelty-Free Standards Explained

Best Cruelty Free Standards Here are the world standards that identify reliably cruelty free companies.

Best Anti-Aging Ingredients

Create Your Anti-Aging Routine Top anti-aging ingredients and our product picks, all Leaping Bunny-certified cruelty free!

Products for Sensitive Skin

Gentle Products for Sensitive Skin Learn what to look for, what to avoid, and where to find good products.

Support Sustainable Palm Oil

Palm Oil - Why It's Important Sustainable palm oil, not no palm oil, is the answer. Find which brands are using sustainable.

How to Apply Mascara

Yisell's Top Mascara Tips What to do, and not to do!

  • Best Vegan Cruelty Free Mascaras

    Top 5 Vegan Mascaras! These mascaras deliver on look and longevity, at price ranges for everyone's budget.

    Best Cheap Cruelty Free Mascaras

    Top Value Mascaras! Great cruelty-free mascaras under $10, some as close as your local drugstore.

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