V - Vegan (some) S - Sensitive skin (some) GF - Gluten Free (some) O - Certified organic (some)
For vegan, gluten free, and organic, products must be clearly identified by the brand to be eligible. To be classed as Sensitive, products must have simple, fragrance free formulas; choose More Info to see the simple products.
$ Under $10 for skin care, makeup/$5 for hair care
$$ $10-$25 for skin care, makeup/$5-$15 for hair care
$$$ $25-$50 for skin care, makeup/$15-$25 for hair care
$$$$ Over $50 for skin care, makeup/$25 for hair care
Notice: This site was developed and is hosted by White Rabbit Beauty, LLC, a retailer, as part of a broader public goal to make cruelty free products more accessible. We strive to make this an independent resource for cruelty free consumers. Here, we take the consumer's point of view, enabling you to find the best cruelty free products at the best prices at as many stores as possible. The site also has a direct advocacy role, providing news and information to help you take action to end animal testing.